Did you know that nowadays you don't need a fancy camera to take website-worthy photos?
Yep, that's right. Just pull out that smartphone.
(Let me interject real quickly by saying... if you want images for selling prints, you'll need to buy or borrow an SLR camera. Smartphones need not apply here.)
You just need to know a few tricks to make your phone's camera perform to the max.
If you don't listen to anything else I say in this email, make sure you use natural lighting. It will keep your images crisp and your colors correctly balanced. This is 90% of the battle.
Compare these two images:
There are a few minor differences between them, but the BIGGIE is that the first is shot by lamp/overhead lighting, and the second is shot by a window. Sold yet?
Here are a few nuances to make natural lighting even better.
But do not over edit your photo.
I repeat, DO NOT OVER EDIT YOUR PHOTO.
My favorite smartphone editing app is VSCO. It's free. It's detailed. It's easy to use. It's amazing.
Three rules for using VSCO (or any editing program):
Jessica's college experience was spent falling in love with getting her hands dirty. She showed her paintings at art galleries all over the city, but kept waiting to "make it". After the galleries took 30-50%, she would never be able to pay the bills. Determined to learn where she was going wrong, she took a job at a marketing firm where she managed over 50 projects at a time for three years, then ran her own web design company for the next three. Combining all of her unique skills, she opened The Artist Market Co. to teach artists techniques to create a thriving online business from their craft.
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