By Jessica Craddock | Email Marketing
People decide to buy art through their emotional connection to a piece, but then justify that decision using logic. Using that tasty tidbit, we will tell a personal story to give the reader’s imagination a bit of your inner workings and help them connect with your art. Next, we will justify their desire to buy using […]
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By Jessica Craddock | Email Marketing
I’ve been harping a lot lately on why and how you should build your email list and now you are probably wondering: “What the heck am I supposed to send emails about? I’m no email marketer. How is this going to make a difference for me?” Lucky for you, today is the day I’ll give you […]
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By Jessica Craddock | Email Marketing
Creating a giveaway can be great way to attract people & increase your email subscribers if you really think through what you are giving away and plan to promote it like it is a big deal (it is!). However, they may not be for everyone. Giveaways will cost some money + whatever you decide to give away + […]
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By Jessica Craddock | Email Marketing , Marketing 101
These tips are nothing extraordinary, but when you put all of your focus into accomplishing one singular goal – your results will reflect that. I’m sure you’ve heard the phrase, “Don’t put all your eggs in one basket.” I get why people say that. Really, I do. I just don’t work that way. I need to […]
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By Jessica Craddock | Email Marketing , Marketing 101
A welcome email is an email that is automatically sent to anyone who signs up for your email list. It is pretty darn important because it is the first taste your reader receives of you, your business and your personality. Make your first impression count! Put some time and effort into this email. It will being going […]
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